Pricing digital files vs physical prints

8 years 9 months ago #441447 by Ben Vanderbilt
Do you price a physical print differently than the same exact image in digital form?  As I see it, if someone buys the digital version, they can go out there and just print the image themselves for fraction of what you would have charged them.  So is there any sense in discounting a digital?  


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8 years 9 months ago #441540 by Kayce
I see your point, but prints will always sell for higher $$


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8 years 9 months ago #441564 by No Show
You the owner has the right to set what ever price you feel is best for any of your photos. 

D300| Nikkor 24-70mm 2.8 | Nikkor 70-200mm VR 2.8 | Nikkor 50mm 1.8 | Nikon 2x Teleconverter | Sigma 105mm 2.8 | Tokina 12-24
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8 years 9 months ago #441596 by garyrhook

Ben Vanderbilt wrote: Do you price a physical print differently than the same exact image in digital form?  As I see it, if someone buys the digital version, they can go out there and just print the image themselves for fraction of what you would have charged them.  So is there any sense in discounting a digital?  


No.

If you want to sell digitals, then you charge for them. If you want to sell prints, you charge for them and do not make the digitals available. Option 3 is to only make the digital file available after a print has been purchased.


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8 years 9 months ago #441690 by DacrimL
Why sell the digital image to start with?

Seems to me once the digital image is sold so have your rights as the owner of the image (correct me if I'm wrong) and the new owner would a free for all on the image. 


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8 years 9 months ago #441834 by Kenta

garyrhook wrote:

Ben Vanderbilt wrote: Do you price a physical print differently than the same exact image in digital form?  As I see it, if someone buys the digital version, they can go out there and just print the image themselves for fraction of what you would have charged them.  So is there any sense in discounting a digital?  


No.

If you want to sell digitals, then you charge for them. If you want to sell prints, you charge for them and do not make the digitals available. Option 3 is to only make the digital file available after a print has been purchased.



So you are selling either or?  


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8 years 9 months ago #441913 by garyrhook

Kenta wrote: So you are selling either or?  


I have a pretty simple system that starts with one large print and a handful of digital files. I offer additional prints because I do not guarantee prints from anyone else, even with my files. I will sell additional files, too. I am a bargain, price wise. I intend to move towards more prints because digital files get stuck in a drawer. The images belong on the wall.


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8 years 9 months ago #442344 by Glen Martin
" am a bargain, price wise" is this intentionally part of your strategy?  The one area I always have a tough time with is pricing.  


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8 years 9 months ago #442432 by icepics

Sharon
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8 years 9 months ago #442433 by garyrhook

Glen Martin wrote: " am a bargain, price wise" is this intentionally part of your strategy?  The one area I always have a tough time with is pricing.  


No, not at all. I just think I'm a bargain when I compare my skills and results to others.

Pricing is difficult. Very difficult.


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8 years 9 months ago #442562 by Ben Vanderbilt

icepics wrote: Get professional advice. Try http://asmp.org or PPA, they offer resources for pro photographers.

http://asmp.org/links/32#.VXJSLDhFBLM

http://asmp.org/tutorials/steps-determine-licensing-fees.html#.VXJSFzhFBLM



Thank you, I'll be checking this out


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8 years 9 months ago #442646 by Alan Nunez

Ben Vanderbilt wrote: Do you price a physical print differently than the same exact image in digital form?  As I see it, if someone buys the digital version, they can go out there and just print the image themselves for fraction of what you would have charged them.  So is there any sense in discounting a digital?  


I think either way you should price based on the value of the work you provide. Worry less about print v's digital and more around what the images are worth to you client in either format.


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