Client wants exclusivity on one of my photos, help with pricing please

I have a landscape photo that a client wants to buy it as a print, but also wants to buy the rights to this being the only one of this photo sold or printed.  

I'm not even sure how to price something like this out. 

Can you suggest something please?

Thank you

A print, and exclusive rights?? That doesn't make sense to me. What does the client want to do with it? A print would be framed and hung on the wall, why is there a request for exclusive use?

Usually photographers only do this with a client for commercial use such as advertising/marketing, etc. And the cost is quite high because the photographer will no longer have use of the photo (so basically it would no longer be yours to use).

ASMP and PPA both have links to the same pricing guide. That could be a starting point, but you'd need to learn more about pricing for exclusive use. I would just sell a print of a landscape, not exclusive rights. 

   are they looking to use the shot for advertising of some sort?

icepics wrote: A print, and exclusive rights?? That doesn't make sense to me. What does the client want to do with it? A print would be framed and hung on the wall, why is there a request for exclusive use?

Usually photographers only do this with a client for commercial use such as advertising/marketing, etc. And the cost is quite high because the photographer will no longer have use of the photo (so basically it would no longer be yours to use).

ASMP and PPA both have links to the same pricing guide. That could be a starting point, but you'd need to learn more about pricing for exclusive use. I would just sell a print of a landscape, not exclusive rights. 

He just wants to have peace of mind that the print he has is the only one in existence.  He's an art collector and likes original works. 

Kenya See wrote: He just wants to have peace of mind that the print he has is the only one in existence.  He's an art collector and likes original works. 

Which seemed the point, from your OP, at least to me.

Questions:

1. How much does (or should) a unique piece from an (unknown?) artist command?
2. How much money do you realistically think you can make from that image, in total?

I'd probably think in terms of seeing original paintings at art shows. At least several hundred dollars, right? Or, in the case of some artists, a few thousand.

garyrhook wrote:

Kenya See wrote: He just wants to have peace of mind that the print he has is the only one in existence.  He's an art collector and likes original works. 

Which seemed the point, from your OP, at least to me.

Questions:

1. How much does (or should) a unique piece from an (unknown?) artist command?
2. How much money do you realistically think you can make from that image, in total?

I'd probably think in terms of seeing original paintings at art shows. At least several hundred dollars, right? Or, in the case of some artists, a few thousand.

Well, unless your name is Peter Lik, then millions!  

This is not standard practice. If the supposed collector really collects photographs he/she should know that (or maybe does and is trying to find a photographer who hasn't sold art prints and doesn't know how photos are typically priced and sold). Red flags on this.

I've done submissions to juried exhibits, and have been to art exhibits and openings. A photographer may sell a limited edition of prints that are numbered. The #1/___ (number of total prints) print may have more value or be priced higher than #2/___ #3/___, etc. - the more limited the edition the higher the pricing.

I've seen prints by locally/regionally known photographers go from $1000-5000+. Most by the average art photographer are priced at least $200-500. It would vary depending on your area. That is for one print, no digital file and certainly no exclusivity.

If you do this you will be giving this person the original file and you may never use the photo again. Think about that.

Try ASMP, their site has info. on art photography but some may be only available to members. Or try PPA.

I would charge 5x what you normally charge.   

I know that this is a very hardworking job. However, the question is Client satisfaction.  Exclusivity is creative work and I am also are a creative Graphics designer. 

In that case how much time you will do complete work, if one hour then price 100$, If it's difficult and 2-4 hour work, then you charge 500$

Thank you.