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  4. Do photographers NEED social media in 2023?

Do photographers NEED social media in 2023?


10 months 3 weeks ago #752885 by Chris Grimm
My photography group had this discussion today and it ended up being a pretty interesting discussion.  Many thought social media in 2023 was more important than ever.  Many others (including myself) felt social media was a crutch, something that was overrated and a distraction for some.  

How do you feel about this? 
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10 months 3 weeks ago #752892 by Esseff
It's an easy (and free) way of reaching a large audience. Will it help with sales? Who can say. Can't hurt though.
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10 months 3 weeks ago #752893 by EOS Man
I have hustled on social media and planted specific codes, never ever had I had anyone say they found me on social.  Now I still post things, but not as much.  I even tried advertising on FB, nothing.  :(
5D Mark II | 50mm f/1.4 EX | 24-70mm f/2.8L | 70-200mm f/2.8L | 430EX
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10 months 3 weeks ago #752922 by icepics
What I've seen quite a bit (and not necessarily related to photography, often art or crafts, etc.) is the same thing is posted on say, Instagram, and shared on Facebook/Twitter, etc. (I pick just one outlet to follow for each, I don't need to waste my time looking at everybody's everything!)

I've known photographers who post on their social media and it links to their own website. But I've gotten the impression that using social media/Facebook only to try to run a business seems to often attract potential customers who just want cheap.
Sharon
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10 months 3 weeks ago #752956 by Razky

Chris Grimm wrote: My photography group had this discussion today and it ended up being a pretty interesting discussion. Many thought social media in 2023 was more important than ever. Many others (including myself) felt social media was a crutch, something that was overrated and a distraction for some.  
How do you feel about this? 

Never had use for social media of any kind for any reason. What others do with it does not affect me.
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10 months 3 weeks ago #753011 by Rudy Silvo
Eh, I'm using mine just for personal use.  Social media is such a trap
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10 months 2 weeks ago #753123 by Sassy Girl

Esseff wrote: It's an easy (and free) way of reaching a large audience. Will it help with sales? Who can say. Can't hurt though.


True on all points, but social media just doesn't have the same reach as back in the day
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10 months 1 week ago #753269 by Crammer
I barely use mine even for personal use these days.  When I did promote for work, honestly speaking, I don't know of a single person who found me, was from social. 
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10 months 1 week ago #753330 by Duncan K
+1 Just for personal use, even still, not much these days
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10 months 1 week ago #753481 by Kenta
+1 10 years ago, I would jump into social channels (FB and TW) multiple times a day, now I will access maybe a few times per week.  
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10 months 4 days ago #753604 by Eliffman
I keep mine only because it’s free and doesn’t cost me anything.  But can’t remember the last time I had a lead that was from social.
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10 months 21 hours ago #753704 by Uplander
Some do, some don't.  Personally I don't use for business, never converted worth the time
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9 months 4 weeks ago #753736 by Stanly
Mehh

Treat it as it is.  A tool with a slippery slope.  
Nikon Z6 | Nikon FM10 | Nikon D80 | Nikon 50mm f/1.8D | Nikon 18-105mm f/3.5-5.6 AF-S VR | 35-105mm f/3.5 Macro | 80-200mm f/4.5 | SB600 | Pocket Wizard II
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9 months 2 weeks ago #754109 by Chris Grimm

Esseff wrote: It's an easy (and free) way of reaching a large audience. Will it help with sales? Who can say. Can't hurt though.


Free yes, but your time isn’t free.  The time you spend on social could be better spent elsewhere if this yields no returns?
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9 months 2 weeks ago #754141 by Esseff

Chris Grimm wrote:

Esseff wrote: It's an easy (and free) way of reaching a large audience. Will it help with sales? Who can say. Can't hurt though.


Free yes, but your time isn’t free.  The time you spend on social could be better spent elsewhere if this yields no returns?


Time spent? Seriously? Takes all of half a minute to upload something.
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