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In today's world, an online presence is almost a must. While there are plenty of traditional ways to get noticed, using the tools that the web has to offer is a no brainier for those wanting to get their name and their work out into the world. With so many people accessing the web, and so many different outlets to be seen, it's definitely that way to go. Here are some ways that you can get your name out there:
This is definitely the buzzword of the decade. Every person, business, and organization is using social media now. While you may not like the sound of it, having a presence on facebook, twitter, and other social media sites can get you noticed quickly and easily. These sites offer an easy way for people to see who you are and what you do. They can add you to their social media network, share your posts, and invite others to check you out. The best part is that it's easy and free to set up.
Photo Sharing Sites
What better way could there be to put your work out there then putting it out on the web for everyone to see? There are many photo sharing sites with large communities of photographers and photography admirers alike. It never hurts to put some of your work out on the web. You never know who could stumble across it and want to get in contact with you.
While you may not find a lot of potential clients here, you can make a lot of professional and personal connections. Using photography forums is a great way to meet other photographers and find help and resources. If you want to make the most out of it though, you have to be an active member. Scrolling and reading through pages of discussions isn't going to help you out much. Join in on the discussions, ask questions, leave feedback. Some members will help you out. Others will seek you for help. Forums also give you a way to leave links to your website and/or social media accounts meaning more backlinks and potential for others to visit your sites.
Your Own Website/Blog
Having your own website gives you the freedom of showing the content you want. You can choose what and how much information you give about yourself, your work, and your rates. You can display a portfolio of your work for potential clients to look through and give them a way to get in contact with you. If you decide to create a blog, you can post about your latest projects and photographs. Blogging will typically gain you more followers. It helps if you can link your website to your facebook too. Though it may seem redundant to have both, there are tons of people who only check of few sites a day, and facebook is usually one of them. If you post links to your blog on your facebook, you have a better chance of people clicking and reading them. This means more backlinks, more viewers, and more traffic for your website.
Real World Invites
Don't forget that you have to make real world connections too. Meeting people face-to-face and handing out business cards is one of the best ways to create your presence. Word of mouth can be very powerful. The trick here to make sure you connect your real world connections to your online connections. When people view your work on your website or social media site, it helps when you have feedback from people who know you and have worked with you personally. Adding testimonials will reassure those who visit your site. Having a website printed on your business card is the easiest way to get your face-to-face clients to connect with you in the digital world. Plus, it provides them an easy way to show others your work as well.