9 Ways to Boost Your Business With a Photo Booth
Today’s event photography industry is insanely demanding and competitive and never before have there been so many skills and services a photographer must provide in order to run a successful business.
Photo booths are a great way to upgrade your event photography business, generate more profit, and become a source of entertainment for the guests.
They also have a very practical purpose, and if you’ve ever been the main photographer at a big wedding, you can understand the immense workload a photo booth can take off your shoulders. The funny group photos everyone wants you to take become a much more interactive experience, and it’s a lot easier for people to be more natural when they’re basically taking a selfie rather than posing for a photographer.
With that in mind, here are 9 great ways to use a photo booth for your event photography business.
Props
Props are a huge attraction at most events, but if you really want people to talk about your photo booth, go the extra mile and get some original stuff.
By that, I mean don’t settle for prop kits that anybody can buy online. Put your DIY hat on and craft original speech bubbles, glasses or whatever else your imagination comes up with. The guests will appreciate it!
Get a Solid Photo Booth
There’s a growing market for photo booths, and there are also several approaches. Some of them are insanely expensive, but cost doesn’t always reflect quality, and that leaves many photographers having to work hard to cover the initial investment.
Other photographers prefer winging it and show up with improvised booths, often crafted in their homes, and thus fail to tool look professional, especially when things tend to break down.
Our current favorite is the ModiBooth. Affordable, solidly built from pure steel, easy to assemble, and professionally looking, the ModiBooth kiosk can easily fit inside of a Husky Case for ease of travel.
You can choose between 20 different tablets, 3 types of cameras, and you also have the option of a back door monitor or mirror.
The electronics inside are cooled by 2 x 80mm USB fans. When it comes to lighting, the booth has four types of light sources that can go inside: strobes, speed lights, heavy-duty LEDs, and dimmable LEDs.
Learn more about ModiBooth here.
A Guestbook
This is a great addition to your photo booth because it will be a cherished memory many years after the event.
Friends and family can write their messages at weddings and add a few funny photos as well.
Get an Attendant
It’s great when you make the process interactive and give the guests control, but someone to get them started and be around in case something goes wrong is essential. It’s also the way a fully professional service should be!
Find a Great Backdrop
If the location allows it, get a backdrop that will attract the guests. A large print or a floral arrangement will work wonders.
Good Lighting
As with any professional-looking image, good lighting is essential even if the shots taken with the photo booth are more informal.
As mentioned above, one of the great features of the ModiBooth is that you can fit it with four different types of lighting. Just make sure you adapt your lighting setup to each particular location and backdrop.
Involve the Main Characters
If the event is a wedding, make sure you involve the bride and groom right from the beginning. That will attract a lot of attention from the guests.
If it’s something like a corporate event, a few lighthearted shots with the board of directors will definitely get the right kind of attention that gets everyone involved.
Be Careful About Positioning
Having your photo booth in a good position at the location is vital.
On the one hand, you don’t want it to stand in the way of guests or staff, but at the same time, you also don’t want to put it in a far away corner. As close as you can position it to the dance floor is a safe way to go.
Quality Prints
You can easily ruin a fun experience with poor quality results. That’s why you have to make sure you deliver premium prints.
Photo booth photos also have to be printed quickly because the reality is nobody likes to wait for photos anymore.
Follow these 9 steps, and you’ll add great value to your event photography business. Got any more tips? Let us know!
