What to Look for When Ordering a Photo Book
- Photo Book Press
- Hardcover Photo Books
- Softcover Photo Books
- Wedding Album Photo Books
- What to Include in Your Photo Book
- Recommended Photography Gear
- Personalized Photo Books and Three Other Top Photography Gifts
- Custom Artwork Ideas for Your Photography
photo by AndreyPopov via iStock
If you are a beginner in the fun life of paid photography, either part-time or full-time, or are an established pro seeking an additional income stream, you should be examining the benefits of selling photo books.
Besides the possibility of increasing your profit margin, a personalized photo book can also work for several other reasons. A photobook makes a great gift, can be used as a form of portfolio, and they are simply fun to make and display for others, personally or in a business setting.
Table of Contents:
Photo Book Press
Photo by AndreyPopov via iStock
One of the first tasks to take when making a photo book is to figure out where to have yours made, since all is not equal in photo book printing. I like the quality of the product and excellent customer service of Photo Book Press.
Not only do they use excellent materials, have highly trained craftsmen, and produce a lovely end product, they also have very friendly pricing and wonderful customer service. In addition to hardcover and softcover photo books, they also make wedding albums, announcement cards, and beautiful wall art.
Hardcover Photo Books
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Think about the last time you went to purchase a new or used book from your favorite author. As you’re browsing through all the titles and authors, you find that one book you’ve been wanting. Side by side, you see a classic hardcover book, right next to it is a softcover version of the same book. Which would you choose?
What you’re going to use it for will be the ultimate deciding factor for you, but even if you really need the softcover version at that moment, you are admiring the hardcover book for what it is, a quality classic in look and feel.
That’s what a hardcover photo book evokes for many people. For an art book to sit on display, the hardcover photo books from Photobook Press are great. They are made from premium silk stock and will showcase your images in a manner that adds elegance and value to your already fine art.
As a portfolio of your photography, a hardcover photo book will show your clients what you can do for them as well as possibly being a stand-alone purchase, depending on your subject matter and client wants. More on what to include in your photo books will come in a moment.
Hardcover photo books are very durable and will hold their looks for a long time. Especially if the photo book is going to be handled by a lot of people, such as your own home office photo studio, a hardcover photo book will stand up to lots of views and handling.
Softcover Photo Books
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Sometimes, you need a lower-cost alternative. Softcover photo books are just that, plus they have the advantage of being able to use the front and back covers for images, too. The softcover photo book options from Photo Book Press are very affordable, making them a great add-on purchase for your clients.
With the low cost of Photo Book Press softcover photo books, you could even include a smaller size, limited-page photo book as a promotional item when delivering your photography work to your clients, whether you deliver the other images as physical prints or digital files.
Wedding Album Photo Books
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Wedding albums as a photo book is an idea that makes perfect sense. Wedding photography clients are already wanting a physical photo album of their wonderful day, printing a photo book of the wedding album adds a layer of specialness to the presentation.
A lay flat photo book with specialty binding, a beautiful cover, and high-quality silk paper pages all add up to a very special product to commemorate their very special day. The wedding album photo book can be a condensed version of a more traditional wedding album or the client might choose it as the main photo album.
What to Include in Your Photo Book
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The first thing to keep in mind is that you want your photo book to stand out as a high-quality representation of your photography work, so your photo books should include only excellent images, regardless of the subject matter presented.
A photo book is often made of the images that the client ordered, but you can also use them as a cross-sell opportunity. Your client may have come in for a series of family portraits which would look great as physical enlargements and as a photo book.
But you could also make a photo book of other images you have. For instance, do you have some gorgeous shots of your latest vacation to the mountains or seaside that a client could want as a coffee table photo book? Cross-selling is a good way to increase your income stream.
Whatever you choose as your photo book, hardcover, softcover, wedding album, or anything else, Photo Book Press is one of your best options for providing your personalized photo books.